Bit of a hiatus in re-blogging this as I was on a blog tour last week – absolutely de rigeur reading from Ms Sparling on the ‘art of blurb’… (… in-joke 😛 ) 1st of 2 corkers! 😉
I was recently asked by a friend* to look over the blurb for her forthcoming book release, and a few thoughts suddenly struck me. Well, maybe not suddenly. If I’m honest, I sat down to look at this, and several thoughts became a sort of natural consequence of the sitting down and looking, so when you think about it, there’s nothing sudden about that at all. But I digress.
The above is a perfect example of what a blurb shouldn’t do. Going off on a tangent, and then over-explaining it. A lot of blurbs-in-progress tend to say too much about things which aren’t sexy. This might sound odd, but think about it. Some points in a synopsis might be essential to the story (or beloved by the author), but they do nothing to incentivise a reader to pick up your book. And above everything, you want people to pick up your…
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